9th March 2022, Singapore
Coinciding with the launch of the new Samsung Galaxy S22 Ultra 5G. Samsung is holding #PaintTheTown pop up event at Singapore’s leading multi-brand streetwear retailer CHAMBER at Wisma Atria.
We were honored to be invited for the launch of Samsung Paint The Town Pop up event. Held at CHAMBER with the live DJ pumping out street style music among a 8 metre long digital LED mural as your background. The atmosphere will brings you right onto the streets of Seoul.
Commissioned by Samsung and brought to you by Singapore’s homegrown graphic designer and illustrator Moon Malek, the digital mural is fully done with the S Pen.
The mural captures the playground of the mind, blurring the lines between imagination and reality. The human mind is where rules are bent and at best, broken.
Create new realities, challenge gravity! or spur fantastical manipulation. Harnessing the power of the S Pen and the borderless creativity of the mind. Fans are able to Break the rules of Innovation and experience the world as your mind sees it.
For a limited time only from 10th till 24th March 2022, fans and consumers are invited to unleash the inner artist in them to paint the digital mural using the S Pen of the Galaxy S22 Ultra 5G.
Samsung Paint The Town pop-up is open to public between 11am to 9am daily at CHAMBER Wisma Atria #03-24.
Guests can also participate in the following promotions;
- Spot the Mural Contest: From 11th to 24th March 2022, guest who spot the icon in the mural based on cues on Instagram (@samsungsg) will stand to win a free 365 days Viu premium subscription. Limited to first 22 per day.
- Weekday Lunchtime Special: From 14th to 24th March 2022exclusively at 12-2pm, be the first 22 to join us at the Paint the Town pop-up and receive coffee vouchers when you participate.
- Graphologist: Enjoy a session and learn about your personality through your handwriting with our handwriting expert, Siti Sulianah. Find out what lies beyond your lines. Available only on 12th, 13th, 19th and 20th March 2022 from 2pm – 6pm